You worked hard to create your personal corporate style. Now you want people to find you. And in order for people to find you, they have to know you exist. That’s why sharing your content on popular social media websites is really important.
The best known and most popular players are Facebook, Instagram, Pinterest, Linkedin, Twitter. Selecting the right social media is important and you must ask yourself where do you want to be active. Social media can be tricky business, you can be overwhelmed and trying to be active in all the places. That’s a huge time suck, and leads to disappointment! It’s best to choose 2-3 platforms where you know you can reach your audience’s. You can choose by answering questions about your product, your audience’s online behavior, and your communication goals. The easiest way, to identify what platforms are right for you, is to look for other bloggers and business in your niche and identify where they spend most of their time and how engaged they are with their audience.
Instagram is a social networking app which allows its users to share pictures and videos with their friends. The app can be downloaded for free. For brands looking to get inspired is Instagram one of the most popular go to place. Your goal is to create an amazing look and feel content that leaves your readers inspired and motivated. On Instagram, users are looking for a much more personal experience with the brands they follow and engage with. The content you share on Instagram should give your audience an authentic view into your life.
- BGB Community – The ultimate list of Instagram resources.
- Free Instagram challenge – If you’re a Creative Business Owner + you’ve ever struggled with, “What the heck should I post today?!” the Gram Gang Instagram Challenge is for you! This 30 Day Instagram Prompt Challenge will teach you what to post to connect on an authentic level with your audience + grow your account organically.
Pinterest is not just a social media platform, it’s a fast-growing search engine!
With over 70 million users, Pinterest is one of the best social networking and search engine. It works efficiently to blossom business, increase sales and overall blog traffic. A large number of entrepreneurs, bloggers and designers use Pinterest as a search engine platform to share their content. It is an excellent source of collecting a huge list of page views. It’s also a great way to share your content.
Pinterest is about saving and collecting interests, things you can do, make or buy.
A virtual board that allows users to find and collects images in their interest boards. All those images link to a website and can be shared by others with the same interests.
Since it’s a visual experience, Pinterest is a great place for your online creative store. Using Pinterest to market your business is a powerful way to share, sell and market your goods.
HIGHLIGHT YOUR MESSAGE IN A UNIQUE WAY
Every entrepreneur has a unique and personal idea to convey his message. With a personalized video, you can highlight the message in a unique way. That personalized video ensures that what you want to tell is also really hanging out. Unlike creating mass media content, you choose to personally address to your customer. By being personal and addressing the viewer with information that is truly unique to him or her.
Your clients have become part of the story: “This is about me!” By processing personal elements in a video, but not producing a separate video for everyone, that can be done on a large scale. What could this mean for your company? The message will remain and customers will have a positive feel for your business. Because you took the time to really deepen in them.